Are the Profit Police destroying your business? [Info Graphic]: 4 rules they don’t want you to know

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So … what have you left behind that might have been your business salvation? Because some guru said you had to? What one aspect of your core genius do you now see is the seed of stunning profit growth? Let me know in the comments below …

 

The Urgency Index [Info Graphic]: How desperate do you have to be before you will do what actually brings you success?

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The Urgency Index

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So what do you think? Are you still playing around with what you are comfortable with? Instead of what actually brings you success? What do you think of the new Info Graphic format? Let me know in the comments below.

No one is searching for more joy: The biggest reason so many online entrepreneurs fail, and what you can do about it

There is something I have been wanting to tell you. For a long time. And I've been holding back because by telling you, its going to piss about 70% of you off.

Make that 80%. Because its not what you want to hear. But its the one thing that just might save your business.

Because I know for a fact many of you are investing thousands and thousands of dollars. And years of your life. Into something that just doesn't work. Won't work. And never will work.

The problem is, the hypnotic hold it has over you is so powerful, you will ride it to the very end. Even if it means you will struggle to pay your bills. Even if it means the end of your business. Even if it means you will never realize the dream of making a delisciously fabulous living doing what you love.

And that one thing I've been wanting to tell you is this:

What do you do after all is lost? An entrepreneur’s guide to creating profit from catastrophe

Its probably happened to all of us at one time. It even might be happening to you. Right now.

Not just a mistake. Not just a misstep. But a disaster. A catastrophe. A treasured idea that tanks. A discouraging series of failures. Or a perfect storm of miscalculations.

And there's no sugar coating the impact it has on your psyche.

Yes, you failed. Yes you made some poor choices. And yes, it hurts. What's worse is, in that moment, you are at a loss on how to make it better. You to doubt yourself. You wonder if its worth it. And you seriously consider if this entrepreneur thing is something you really want.

What now?

Its how you answer this question … and the actions you take in the instant after you ask it, that determine whether or not you achieve the dream of success you have longed for.

Is it REALLY OK to wave your lifestyle in someone’s face?

Ever get an email from someone … that becomes the final straw in you getting off their list?

The other day this happened to me, with a person who had a very interesting success story. So I got on her list wanting to know more. Until I noticed a very annoying habit. In spite of it, I found myself desperately trying to like her. But I can't.

Because it seems like every chance she gets … she waves her lifestyle in my face.

  • The size of her email list
  • The new luxury condo
  • The cool car
  • The name dropping of famous marketing guru buddies

Its just so incredibly, blatantly transparent, I can't believe anyone falls for it.

On the other hand (and I am just being honest here) I like living a nice lifestyle as much as the next person. And while money can't buy happiness. It sure can eliminate many of the roadblocks that stand in the way of it.

So … is it OK to wave your lifestyle in someone's face?

The answer might surprise you.

How an online giant almost slammed the door on my traffic. Could it happen to you??

What if someone you knew and trusted was doing everything they could to block people from visiting your site? And they weren't playing around with just a few nasty Tweets. Or Facebook updates. Or even a blog post.

What if every time someone visited your site … they were confronted with a massive yellow banner that covered the entire screen? Threatening cataclysmic danger if they clicked through. Viruses. Spyware. Or God knows what.

To make matters worse, what if they were doing it all behind your back. And the final knife in the back was …  while all this was happening … you were actually a customer of theirs. That's right! Year after year …  you paid them good money. And then you awoke one morning to a giant yellow "stay away!" sign on your online doorstep..

Well, that is EXACTLY what happened to me.

Not from a hacker. Or some bitter online marketer with an axe to grind. But from one of the biggest names in the online security business. And the scary part is … it might be happening to you, right now. Without your knowledge. Unless you know these crucial steps to protect yourself.

Is that REALLY your fastest path to cash? Or just another fly-by-night fling with a hot tactic?

Its one of the saddest stories in business: People with real talent. Real potential. And amazing insights into what can help others. Doomed to failure. Because they can't curb their appetites.

You know … the folks that simply can't stop themselves. That fall victim time and time again, to yet another one night stand.

They know they need to change. They think they are ready for a commitment. Until they find themselves … seduced and abandonned again. Weeks, months or even years older. And thousands or even tens of thousands of dollars poorer.

The problem is … I'm not talking about chasing relationships. And I am not talking about a midlife crisis. Because … chances are … I'm talking about you!.

Its what happens to when we try to build our business on the cheap. On the sly. With the latest hot tool or tactic. They tantalize. They hypnotize. But they ultimately fail you. Time after time.

All because of one startling miscalculation. That you can get a head start on fixing by the time you finish reading this article.

How Alfred Hitchcock’s biggest secret can make you wealthy

Alot of folks don't know before I become a business mentor, I worked for 7 years as a visual effects artist. Creating those amazing how-did-they-do-that images for major Hollywood movies.

  • Making volcanos that weren't there erupt. 
  • Helping torrents of lava to cascade down one of the most famous streets in Los Angeles. 
  • Showing a plucky heroine run for her life from a crazed prehistoric monster.

And in our meetings, we had a catch phrase we repeated over and over: "Does the shot sell?"

Meaning: Is the effect you created so amazing, the audience forgets that it isn't real? And buys in completely to what they are seeing on the screen?

Think about it:  A movie audience sits down KNOWING what they are about to see is fake. And if your movie doesn't get them to totally buy into that world every step of the way, your movie is a flop. And you are back out on the street. Looking for a job.

Perhaps that's why one of the most stunning marketing lessons I learned over the last year didn't come from Frank Kern. Or Jeff Walker. Or Ali Brown. Tony Robbins. Or any other marketing guru.

It came from Alfred Hitchcock. Yes, the famed director of such nail-biting classics as Psycho, Vertigo, North by Northwest, The Birds and others.

Because this one stunning secret that Hitchcock practiced. Movie after movie. Hit after hit. Not only made him the "master of suspense." But could also make you fabulously wealthy.

Do You Qualify to be Part of My Market Leader Mentorship Program?

Back in August, immediately after my Article Traffic Challenge, I opened an exclusive, all new, one-on-one mentoring program to a small group of aspiring entrepreneurial market leaders.

And the transformation, in their focus and prospects for success,
has been nothing short of extraordinary.

And ever since then … even though I rarely take on coaching clients outside of graduates of my programs. And even though its been over a year since I opened a private mentor program to my list …

… I've seen such a massive response to the same ideas and avenues that have made such an incredible difference with these clients. That I wanted to find a way to share these powerful profit pathways with a wider circle of business owners (and aspiring business owners) dedicated to nothing short of total success.

So, given that excitement, I am thrilled to announce that:

This Week (For the First Time Ever), We're Accepting 4 New People Into Our Mentor Program

I'm going to personally mentor these four new clients to radically transform their businesses over the next six months. So they not only experience a powerful profit kick short term. But can leverage the stunning business growth ideas and avenues they will discover every day. For as long as they are in business.

Here’s how it’s going to work:

  • We’ll only be accepting 4 new people into the program.
  • We’ll be requiring both an application and a 1-on-1 interview (with me, personally) in order enter the program.
  • There is a good chance (unfortunately) we’ll need to turn away more people than we accept.

Anyway, since each and every Mentor application will be reviewed personally by me . . . and since I’ll also personally be doing extensive 1-on-1 interviews with qualified applicants, this whole process will require a lot of time and effort on my part.
 

So Here’s How To Apply To The Program (i.e. Here’s This Week Schedule Of Events)

***Step 1***

  • Today at 1PM Pacific, I’ll be releasing a prospectus with important details about the Mentor Program.
  • Make sure you read that prospectus.
  • If you’re interested in applying to the Program, then submit the application that will be made available at that time. (Although this is a paid mentor program, I will not be requiring a fee at the time of application).
  • NOTE: I encourage you to submit the application ASAP, since the 4 spots will be filled on a first-come, first served basis.

***Step 2***

  • After you submit your mentor application, it will be reviewed personally by me. And because I want to be absolutely sure only those who will benefit from the program will be considered, this may take a few days.
  • Anyway, after I review the application, one of two things will happen:
  • One, I’ll decide that the Mentor Program is not a good match and I’ll let you know politely and respectfully.
  • Or two, I’ll decide that this Mentor Program MIGHT be a good fit and someone from my office will schedule a call to determine if that’s the case.
  • Nobody will pressure you or hassle you. If you want in, great. If not, no problem. I only want to work with people who I can fully support towards amazing business growth.

***Step 3***

  • If someone from my office contacts you about scheduling a phone call between us, then we’ll talk over the next few days.

Anyway . . .

Today At 1PM Pacific, I’ll Be Releasing The Application . . . Along With the Prospectus with Details About the Mentor Program

If this is the kind of thing you’re interested in, then I’ll see you today at 1PM, Pacific.

If it’s not for you (and it’s not for everyone) don't worry. We’ll still be friends :-) .

So keep an eye open for the release of this prospectus and the application. I am so excited to be working with 4 new market leaders in the months ahead.

Talk soon,

Rob

Transform your iPhone into your on-the-fly recording studio

You love your iPhone. And you've paid a pretty penny for it. So what if you could leverage that investment even more, by turning your iPhone into your own personal recording studio?

Well you can. Its an app called iProRecorder. And It transforms your iPhone into an amazing audio recording tool. To create info products. Podcasts. Anything you might normally have to purchase a computer mic for, you can do with your iPhone.

And it contains cool features like:

  • Pause during recording. And then restart. (Never have to edit out that sneeze again!)
  • Input meters — so you can see if your record level is too high or too low.
  • Playback speed/pitch control — speed up (1.5x) or slow down (0.75x) playback. In case you need to trascribe what you said. Or sound like a chipmunk.
  • Plus, it has built-in Wi-Fi support. So you can transfer your recordings to your computer for editing or to add background music.

And like all iPhone apps, you can buy iProRecorder it for less then the price of your favorite deluxe burger.

You never know when that sudden flight of genius will strike. And now … with your iPhone and iProRecorder … you never have to miss another one again.