Its something I hear from more and more business owners. And its not going away: "I can get folks to my website. But no one is opting in." If this sounds like you … join the club. The days of easy "free lunch" list building methods are over. But there is a way out. What…
Category Archives: Business Strategy
Your Monster Hook: 7 keys to crafting an angle that cuts through the noise. Gets you noticed. And gets you paid.
The other day I was watching a video for a Facebook course I bought. Instead of getting me excited … it was downright discouraging. Because while it was describing all the ways Facebook could help me get noticed … the writing on the wall throughout the entire product was clear: The days of easy pickings…
The Profit Pendulum: How to stop “futzing” and start actually forging ahead to profit
Are you caught in the Forever Futzing Trap? That's when your business never gets ahead, because you're always delaying doing what will actually bring in money until after you: Update my website with a fresh new look! Add this cool new video thingamabobber to my sales page! Rewrite my eBook to reflect my "new outlook"!…
Can this Bracket Boost Your Profits?
Are you a college basketball fan? Whether you are … or even if you're not. Hang with me. Because you're about to discover something that's going to make your life infinitely easier. And way more profitable. So why the basketball connection? Well every year about this time, you'll find the NCAA Division One college basketball…
The Elevator A-ha: Are you pushing the close button on your dream … right when its trying to rush in?
What if you discovered that your next big breakthrough: Wasn't that hot tactic you believe is too difficult Or that course you just can't afford Or that great new avenue you don't have time for … But are things that are already within your reach? That you yourself closed the doors on?
Why creating your $50,000 program can skyrocket your success … even if you never sell one
Its happened to me more than once. And I bet its happened to you too. Some big-time thought leader makes an outrageously expensive offer from the stage at an event. And the throngs begin to line up at the sign-up table. And they can't throw their credit cards them fast enough. Its those crazy $20,000,…
The Terror Curve: Is fear stopping you one step short of success?
Its probably the biggest lie of business: Look at me! Everything's fantastic! Everything I touch turns to gold. And I can show you how to do it too! Bull … because the truth is … if you are in business (yep, even those ultra successful mega-entrepreneurs with the fancy videos) at one point or another…
Broadcast Live Video Worldwide on YouTube: A cool, simple technology you won’t want to miss
If you think its too good to be true … you're only half right. A few weeks ago, I promised to show you how to broadcast video worldwide, from wherever there's a webcam and a high-speed internet connection wtihout spending a single cent. And to have folks all over the world view it … on…
21 Secrets to Uncover Your Perfect VIP Prospects: How to get to “Yes” with less sell and more “Swell!”
It started out as an innocent question. A colleague was struggling with a marketing problem. And since I solve those for a living … it sucked me in. She said: "When I talk to people about how I help them they absolutely loooove what I do. The problem is … they balk when I mention…
Your Business Profit Treasure Map: How to know your best prospects like a lover
What if you discovered a hidden treasure map? That gives you insider access to the triggers that capture your ideal prospect's attention? That prompts them to open YOUR emails (instead of someone else's)? That activates and amplifies their desire for deliverance: From the problems causing them the most pain And to the solutions to their…
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